HANG OUT VOL.3

FASHION is Everything.

Chapter 04

2024.10.31

Photo:Teppei Hori (Yasuto Kamoshita, Yuhei Murata), Takaki Iwata (Yo Shitara, Higashibukuro, Masafumi Watanabe)

Text:Akiko Maeda (Yasuto Kamoshita, Higashibukuro, Yuhei Murata), Seiya Kato (Yo Shitara, Masafumi Watanabe)

Edit:Yusuke Suzuki and Seiya Kato

FASHIONHANG OUT VOL.3

HANG OUT VOL.3FASHION is Everything.

That hip person's golf fashion.

"Start with the appearance." It may seem a little embarrassing for grown-ups, but as the book "Appearance is 90% of a Person's Sentiment" has sold over 2 million copies, the information we receive through our eyes is very important. Golf, which is said to be a sport for gentlemen and ladies, is a perfect example of this, and compared to other sports, adult manners are one of the most important items. However, fashion that follows a textbook is boring. The hip golf fashion of that hip person is the textbook for golf style that Hangout considers.

Chapter 04 | FASHION is Everything.

Yo Shitara

Hiroshi Shitara

Hiroshi Shitara

Representative director of BEAMS. Born in Tokyo. Positioning himself as a producer, he has produced a number of hits. He is iconic for his refreshing smile and navy and white golf wear, and has been playing golf for over 50 years.

Instagram @taracyan3

Tops, polo shirts, pants, and caps from Beams Golf, shoes from New Balance, eyewear from Moscot, custom-made bag from Yoshida & Co., and an original shoe bag made to commemorate the hole-in-one (all personal belongings)

  • A gentlemanly and clean combination of navy and white.

I always wear navy and white when golfing.

“When I play golf, I basically wear all Beams Golf clothes. Of all the items I’m wearing now, this top with the striped design is my favorite.”

Shitara, the mainstay of Beams, a well-known select shop in Japan, said this with a smile. He loves the sea so much that he started wearing blue golf wear, and now most of the colors of his golf wear and jackets are navy and white. While there are variations in the width of the pitch and the thickness of the stripes, Shitara's style is consistent when it comes to colors.

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